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Éditions Folio (Gallimard) – "Emmène-moi au bout du monde" Promotional Tin. Les Éditions du Chocolat / Éditions Gallimard (Folio). [1992].. [OBJET LITTÉRAIRE / EPHEMERA]

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Rectangular tin container with protective inner tray, housing 9 miniature chocolate bars wrapped in facsimile Folio book covers (teasing the early 1993 Folio paperback catalogue). Eachbook is 17 x 33 mm. The tin is 180 x 53 mm. The tin contains a complete set of nine miniature chocolate bars, each individually wrapped in a detailed, full-colour miniature facsimile wrapper reproducing a classic or contemporary twentieth-century international title from the Folio collection.

Featured Titles & Authors (Left to Right):
  1. Philippe SollersLa Fête à Venise
  2. Jorge AmadoLes terres du bout du monde
  3. Augusto MaltiChimères
  4. J.M.G. Le ClézioDésert
  5. Hugo PrattCorto Maltese
  6. Miguel Ángel AsturiasLégendes du Guatemala
  7. Jack KerouacSur la route
  8. Yves PanafieuLe Fleuve de l'Ataran
  9. Yukio MishimaLe Pavillon d'Or

The metal tin is structurally sound, clean, and opens smoothly. The black plastic inner molding is intact. Crucially, all nine paper book wrappers are present, clean, bright, and undamaged, completely preserving the tiny literary artwork.
(Note for collectors: The original chocolate contents are present under the wrappers but are strictly over 30 years old and intended for archive/display purposes only; not for consumption.)

A highly scarce and beautifully preserved piece of French publishing memorabilia (bibliophilia). This promotional tin, titled "Emmène-moi au bout du monde" ("Take me to the end of the world"), was custom-manufactured by the specialized designer Les Éditions du Chocolat (bearing their historic Orne/Mayenne facility telephone number). It was distributed as an exclusive promotional giveaway for the press and literary events to preview upcoming releases in the iconic Éditions Folio catalog.


An exceptional, nostalgic time capsule perfect for collectors of Gallimard history, French book design, or fans of the featured twentieth-century authors.